Like clockwork, when we turn our calendars to the month of November, it\u2019s as if there\u2019s something in the air that prompts us to be thankful. And thankfulness so often touches on a range of topics \u2014 including things like personal health and wellbeing. <\/p>\n\n\n\n
But then, it\u2019s only natural that our thoughts also extend to those in our lives that we\u2019re thankful for. That list is likely comprised of friends and family and sometimes even our beloved pets (they\u2019re family too!).<\/p>\n\n\n\n
For anyone who works at a company that has customers, whether you directly interact with them or not, this is the season to appreciate them, too. If we heed the wise words of Legendary Management Professor, Peter Drucker when he says<\/a>, \u201cThe purpose of business is to create and keep a customer<\/em>,\u201d we do indeed owe our customers a debt of gratitude.<\/p>\n\n\n\n It\u2019s with this in mind that I turned to the customer experience (CX) community for advice on how to truly thank customers. During the daily Customer Experience Question of the Day<\/a> (CXQOTD) on November 1, I asked, \u201cHow can you tell customers that you appreciate them?\u201d <\/p>\n\n\n\n